Work Experience

Vice President: Strategy & Innovation: Rogers, AR

August 2022 — Present

Led execution and implementation of strategic initiatives in conjunction with Walmart’s retail experience team, including product development, digital business operations, insights & analytics, and field marketing platforms.

Senior Director: Strategy & Creative Development: Rogers, AR

July 2021 — August 2022

Created operational processes that bridged the gap between the strategy and creative departments to lead ideation, development, and execution of experiential omni-channel marketing platforms across a wide array of retailers & customer teams.

Creative Director: Rogers, AR

October 2018 — July 2021

Led a team of creatives in the ideation, development, and execution of experiential omni-channel marketing platforms across general merchandise categories for Walmart. Developed and expanded agency 3D modeling capabilities and implementation.

Creative Director: Bentonville, AR

August 2015 – September 2018

Led strategic creative initiatives for retailer specific marketing programs for Samsung, Food Network, Con-Agra, T-Mobile and new business initiatives. Helped to create and pilot the Mars Agency Mentorship Program, selecting and developing up and coming talent within the company.

Associate Creative Director: Bentonville, AR

August 2014 – August 2015

Led a small team of creatives on T-Mobile's Walmart and Sam's Club businesses, including the Univision Mobile, Walmart Family Mobile and Magenta brands.

Associate Creative Director: Fayetteville, AR

October 2013 – August 2014

Led a small team handling Procter & Gamble's shopper marketing for health and beauty aids at the world's largest retailer.

Associate Creative Director: Cincinnati, Ohio

January 2013 – October 2013

Helped to establish a new satellite office catering to The Wendy's Company, and led creative development for product branding, in-restaurant and cause marketing, as well as principal food photography.

Senior Art Director: Fayetteville, AR

October 2010 – December 2012

Led design and art direction on a variety of shopper marketing projects for P&G at Walmart and Sam's Club.

Creative Director: Rogers, AR

September 2005 – July 2010

Led a small team of creatives developing branding, packaging and advertising for a variety of local and national clients.